Rebrand and website for AI-powered tax platform

Modular design components, including an extensive color palette and a library of 3D illustrations, were developed to give the identity a flexibility that mimics april's innovative approach to tax technology. Press outlet Agency Daily says “These elements collectively tell the story of a tax platform built to be embedded and customized, with an AI-powered personalized tax filing experience as singular as every taxpayer.”

april's B2B marketing website pulls double duty by educating users about their innovative tech and communicating distinct value propositions to a diverse audience, including fintech companies, banks, payroll providers, developers, end-users and potential talent. The website’s page builder and CMS were customized to meet the marketing team’s unique needs and to empower internal control. Various integrations bring together support, recruiting and lead capture tools into a dynamic website designed for high-speed growth.